509-713-2360

Controversial social media posts…good or bad idea?

Recently I spoke in front of a small group of non-profit organizations and described the various tools of social media in brief and then gave a very brief lesson on proper use of social media posts for their organizations. I always enjoy presenting social media topics...

read more

Is automation a dirty word in social media?

Automation is treated as a dirty word in social media professional circles. I should clarify what I mean by automation, auto-posting content to social outlets rather than crafting a fine tuned in-the-moment message with each post and unique to the network for which it...

read more

Branding, image, and social media

Branding, image and social media have an inseparable connection to each other. The design and message of your brand is what makes you unique and gives your audience something to identify with. Your brand image and social image should be coordinated. Just like you...

read more

Empire Avenue is good for business

Empire Avenue is a game, but it is also so much more than a game. It is a social media stock market where the best brands build dividends by engaging with their social media audience. By creating a game out of your social media efforts and rewarding you with stock...

read more

Checking-in: getting started with Foursquare

Checking in is something that didn't exist five years ago. People generally went places and told their friends about it a day later, assuming their friends weren't there in the first place. Today millions of people check-in using various social platforms, some with...

read more

3 reasons to get your business on Google+

Not another social network. This is the response that so many people have had since Google+ opened their doors to the public over a year ago now. Business in particular has been slow to enter the Google+ network. It's a real shame because the network itself is very...

read more

WordPress Websites: Your first social media tool

A website is the first tool of your online presence and in so many ways it is your first social media tool. This is particularly true if you are using a WordPress website. Why? WordPress websites are well organized, generally have clean code, and have a seemingly...

read more

Social Media ROI

Social Media Marketers (something that I resolutely deny existing) collect fees based on a social media ROI (return on investment) or if they don't they base it on some arbitrary method that, if measurable (big IF),  is only semi-related to ROI. So the question that...

read more
Subscribe To Our Newsletter

Subscribe To Our Newsletter

Join our mailing list to receive the latest news and updates from our team.

You have Successfully Subscribed!